Report: Javeria Asad Riyadh, Saudi Arabia – For the first time, Asian and Arab fashion industries came together to showcase their creative prowess in a grand fashion exhibition held in the Saudi capital, Riyadh. This landmark event aimed to deepen cultural ties between Asian and Arab communities and establish their presence on the international fashion stage.
Renowned designers from Asia and the Arab world, including HSY, Deepak Perwani, Nabila, Fahad Hussayn, Ayesha Imran, and Umar Farooq, participated in the event, presenting their stunning and innovative designs. The exhibition featured exquisite outfits, jewelry, and other creative products that captivated the audience and highlighted the exceptional craftsmanship of the region’s talent.
A special highlight of the event was the presence of acclaimed actress Sajal Aly, who represented Pakistan’s vibrant culture. She visited all the stalls, appreciated the designers’ creations, and added a touch of glamour to the event. Guests took memorable pictures with Sajal Aly, as well as with prominent designers such as Deepak Perwani and HSY, making the exhibition even more vibrant and exciting.
The Ambassador of Pakistan to Saudi Arabia, Ahmed Farooq, also attended the event and toured the various stalls. Praising the hard work and creativity of the designers, he stated: “This exhibition is a testament to the rich cultural heritage and innovative fashion industry of Asia and the Arab world. It not only highlights our artistic capabilities but also strengthens ties between the two regions. This event marks the beginning of countless opportunities for fashion industries in Saudi Arabia.”
The event’s organizers, including Riyadh Couture’s CEO Adnan Bashir, along with Sharmeen Tabasum, and Ayesha, reflected on the success of the exhibition. They shared their thoughts, saying:
“This exhibition is the result of teamwork and vision. It has not only showcased the beauty of Asian and Arab fashion but also brought it global recognition. We are thrilled with the overwhelming response and hope to see more such collaborations in the future.”
Cultural and Commercial Impact: The exhibition drew a large crowd of Saudi nationals and expatriates from various countries, who were thoroughly impressed by the unique designs, intricate jewelry, and exceptional creativity of Asian and Arab products. Many attendees expressed their admiration and showed interest in purchasing these products, marking a significant milestone for regional brands in the international market.
A Historic Milestone for the Region: This exhibition was a moment of pride for both Asian and Arab communities, as it showcased their rich cultural heritage and creative talent to the world. The event not only provided designers with a platform to shine but also created opportunities for expanding their reach in Saudi Arabia.
As the event concluded, the audience applauded the efforts of the organizers and designers, expressing hope for more such events in the future to further strengthen the cultural and commercial ties between Asia and the Arab world.
