- Release of Egyptian movie marks the first film from VOX Studios, the production arm of Majid Al Futtaim Entertainment
- Heartfelt drama about struggling father and son stars Mohamed Ramadan, Monzer Mahran, Nelly Karim and Islam Ibrahim and is a co-production between VOX Studios and El-Adl Group
Saudi Arabia: VOX Studios, the production arm of Majid Al Futtaim Entertainment, celebrated the release of its Egyptian feature film, 3Al Zero, with a special screening held on 10 August at VOX Cinemas Riyadh Front. The red carpet event was attended by Egyptian superstar and singer-actor Mohamed Ramadan and his co-stars Monzer Mahran, Jumana Mourad and Islam Ibrahim. 3 Al Zero marks the official launch of VOX Studios as an emerging player in Arabic film production.
Following a meet and greet and special screening, a panel discussion was held with cast members and the film’s production team including Director Mohamed Gamal El Adl, Screenwriter Medhat El Adl, and Darine El Khatib, Vice President of Film Production, Majid Al Futtaim Entertainment, who answered questions from key members of the media.
Co-produced by VOX Studios and El-Adl Group, 3Al Zero is a powerful story about a father’s relentless journey to save his terminally-ill son. It boasts an all-star cast including Mohamed Ramadan, Nelly Karim, Jumana Murad, Islam Ibrahim and Monzer Mahran. The heartfelt drama was written by Medhat El Adl and directed by Mohamed Gamal El Adl.
Hot on the heels of 3Al Zero’s regional release, VOX Studios has announced two more upcoming feature films scheduled for release later this year. VOY! VOY! VOY!, an Egyptian dark-comedy, releases later this month and HWJN, a film adaptation of the best-selling Saudi novel, will hit cinema screens in December. . VOX Studios also has a slate of movies in different stages of production.
Last December, VOX Cinemas unveiled its debut slate of original Arabic films at the Red Sea International Film Festival in Jeddah. The diverse line-up, featuring titles from new and established filmmakers in Saudi Arabia, Egypt, UAE and Lebanon, reaffirms its commitment to growing a sustainable film industry by leveraging its scale as the region’s largest cinema exhibitor and distributor and further expanding into the production of quality Arabic content for audiences in the region and beyond.