Wallan Trading Company, a leading name in Saudi Arabia’s automotive industry, has announced a strategic partnership with ZEEKR, the global electric mobility brand under Geely Automobile Holdings. This collaboration positions Wallan as the official representative and distributor of ZEEKR vehicles in the Saudi market.
A Milestone for Saudi Electric Vehicles
The partnership was formally announced during a special event hosted by Wallan Trading Company in Riyadh on February 17, 2024. At the ceremony, Fahad Al-Wallan, Chairman of Wallan Trading Company, shared his excitement about the collaboration. He emphasized the positive impact it will have on Saudi car enthusiasts, the automotive industry, and the Kingdom’s economy.
Launch of ZEEKR 001 and ZEEKR X
The event also marked the Saudi launch of two of ZEEKR’s premium electric models:
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ZEEKR 001
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ZEEKR X
Both vehicles are designed to meet the needs of the modern driver, offering luxury, innovation, and cutting-edge electric technology.
Supporting Saudi Vision 2030 and the Green Strategy
This partnership aligns closely with Saudi Vision 2030 and the Saudi Green Strategy. By bringing advanced electric vehicles to the local market, Wallan Trading Company and ZEEKR are promoting sustainability and supporting the Kingdom’s transition to a greener economy.
Through ZEEKR’s state-of-the-art electric mobility solutions and Geely’s global manufacturing expertise, Wallan Trading aims to deliver high-quality electric vehicles tailored to the Saudi climate and terrain.
Saudi Arabia: A Key Market for ZEEKR
Cannon Wang, MENA Regional Director at ZEEKR, expressed confidence in Saudi Arabia’s role as a strategic market. He highlighted the Kingdom’s growing community of tech-savvy consumers and its evolving automotive ecosystem. He also praised Saudi Arabia’s focus on sustainability, which is driving the rapid growth of the electric vehicle sector.
Wallan Trading Company’s Expanding Portfolio
The partnership with ZEEKR is part of Wallan Trading Company’s broader strategy to diversify and expand its automotive portfolio in Saudi Arabia. Wallan already holds distribution rights for several top brands, including:
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Renault
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Hyundai
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Genesis
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Geely
With the addition of ZEEKR, Wallan Trading Company continues to strengthen its position as a major player in the Kingdom’s automotive sector.
A New Era for Electric Vehicles in Saudi Arabia
The collaboration between Wallan Trading Company and ZEEKR represents a significant step forward for electric mobility in Saudi Arabia. It supports the Kingdom’s goals for sustainability, innovation, and economic diversification while offering Saudi drivers access to premium electric vehicles.
