by: TN Media News: The fifth edition of Beautyworld Saudi Arabia 2025 concluded successfully at the Riyadh International Convention and Exhibition Centre (RICEC), drawing exhibitors from 37 countries and thousands of visitors over three days of innovation, networking, and beauty industry breakthroughs.
The final day maintained strong momentum with packed sessions on the Next in Beauty stage, which explored the future of AI in beauty, wellness trends, and shifts in Saudi consumer behavior. The vibrant Nail Arena, powered by Sawaya International, showcased cutting-edge tools and creative nail techniques to an engaged audience.
Key exhibitors included Scentis, Figta Beauty, and Al Haramain Perfumes, all unveiling new products and reporting strong interest from regional buyers. Global Sales Manager Kalim Shaikh of Al Haramain Perfumes praised the event’s role in boosting GCC expansion plans.
Organizers confirmed growing international demand for Beautyworld Saudi Arabia 2026, with plans already underway for expansion. Bilal Al Barmawi, CEO of 1st Arabia Trade Shows & Conferences, described the event as a “must-attend platform,” while Show Director Syed Ali Akbar noted Saudi Arabia’s role in setting new beauty industry standards.
With its successful close, Beautyworld Saudi Arabia 2025 has solidified its place as the Kingdom’s leading trade show for beauty, fragrance, hair, and wellness, setting the stage for a bigger, bolder edition next year.
