Riyadh, Saudi Arabia: Al-Safa Group has officially opened a new VERO MODA boutique at Cenomi Al Nakheel Mall in Riyadh, further expanding the popular Danish fashion brand’s footprint in the Kingdom. The new outlet offers a modern and immersive shopping experience that reflects VERO MODA’s commitment to stylish, high-quality fashion at accessible prices.
The grand opening ceremony, held on 21 May, was attended by Al-Safa Group executives, including Mr. Amro Al Swayeh, CEO of the Retail Division, and Mr. Anshuman Anand, CEO of Al-Safa Brands, along with media representatives and social media influencers.
This marks VERO MODA’s third location in Saudi Arabia, with two stores now in Riyadh and one in Jeddah. Mr. Al Swayeh emphasized the brand’s focus on empowering women through fashion and reaffirmed Al-Safa Group’s commitment to quality, innovation, and customer satisfaction.
Founded in 1987, VERO MODA is renowned for its broad range of contemporary women’s apparel, including casualwear, dresses, accessories, and footwear. The new Riyadh store showcases the latest collections in a stylish setting designed to elevate the customer experience.
