Noor-ul-Hasan Gujjar Jeddah, Saudi Arabia: Pakistan’s first-ever single-country exhibition, Made in Pakistan, was inaugurated today at the Jeddah International Exhibition and Conference Centre. This marks a significant milestone in Pakistan’s Middle East Reconnect Strategy. The three-day event, which showcases a wide range of Pakistani products, is set to enhance economic relations between Pakistan and Saudi Arabia.
Mr. Jam Kamal, Pakistan’s Minister for Commerce, addressed the opening session as the Chief Guest. During his speech, he emphasized the importance of the exhibition, stating, “This event is a milestone in Pakistan’s Middle East Reconnect Strategy. We are committed to enhancing our economic relations with Saudi Arabia. This policy serves as a bridge for economic diplomacy, fostering business-to-business interactions and paving the way for long-term economic cooperation.”
The Minister highlighted the diverse sectors featured at the Made in Pakistan exhibition, including sports goods, light engineering products, textiles, food, construction materials, and services. “From our fine quality textile products to our aromatic basmati rice, and our world-class sports goods to our sophisticated surgical equipment, Pakistani products are a symbol of skill, heritage, and a passion for excellence,” he said.
Despite the existing strong economic ties between Pakistan and Saudi Arabia, Mr. Kamal noted that there remains vast untapped potential and opportunities for mutual benefit. “Pakistan, with its 240 million people and abundant resources, offers a wide variety of investment and trade opportunities,” he added.
The Minister further emphasized the recent advancements in business relations, including 34 memorandums of understanding (MOUs) signed for business activities worth $2.8 billion, with ongoing discussions in sectors like energy, mining, agriculture, and human resources development.
“Saudi Arabia is the largest employment market for Pakistani manpower, and upcoming international events such as the World Expo and FIFA World Cup present immense opportunities for our partnership in human resource development,” Mr. Kamal remarked.
A total of 137 Pakistani companies are participating in this mega event, with business-to-business interactions expected to generate significant activity. The exhibition is seen as a platform to further strengthen trade and investment links between the two countries.
Distinguished Saudi officials, including Mr. Ibrahim Almubarak, Assistant Minister of the Ministry of Investment, and Mr. Hassan Moejeb Alhwaiz, Chairperson of the Council of Saudi Chambers, were present at the inauguration. The event also attracted a large number of Saudi business community members and Pakistani business leaders, all expressing optimism that the exhibition would pave the way for more robust business relationships.
Mr. Ahmad Farooq, Pakistan’s Ambassador to Saudi Arabia, welcomed guests to the event and emphasized the importance of Pak-Saudi ties. He also extended his gratitude to the Saudi leadership for their support in organizing the Made in Pakistan exhibition.
The exhibition stands as a testament to the growing cooperation between the two nations, fostering economic diplomacy and creating avenues for future partnerships across various sectors.
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